GREENVILLE, SC – For the 12th year in a row, Entercom Upstate radio personalities will be on the air sharing stories and interviews with patients and families helped by Prisma Health Children’s Hospital–Upstate programs and services during the Children’s Hospital Radiothon.
The live broadcast can be heard on Thursday, August 8, and Friday, August 9 from 6 a.m. to 7 p.m. on each of the seven Entercom Upstate stations: 106.3 WORD, ESPN Upstate, Classic Rock 101.1, 93.3 The Planet, Magic 98.9, B93.7 and 96.3 The Block.
Radiothon has generated more than $3 million over the years to help fund an array of services not covered under a normal operating budget that make a hospital stay more comfortable for patients and families. This includes items needed for everyday care and play such as iPads and toys, specialized medical equipment and special needs car seats. The funds also support larger programs including a facility dog program and summer camps that Prisma Health Children’s Hospital–Upstate sponsors free of charge to patients.
The goal for this year’s event is to raise $295,000, up from the $240,000 raised in 2018. Radio listeners and others wishing to participate can donate by texting “RadioCares” to 91999 or by donating via PrismaHealth.org/radiothon.
“Prisma Health and Entercom come together each year to make a difference in the lives of so many families in our region,” said Robin LaCroix, MD, Medical Director of Prisma Health Children’s Hospital–Upstate “This underscores how much our community supports each other.”
Entercom Upstate is one of Prisma Health Children’s Hospital–Upstate’s largest philanthropic partners. In addition to Radiothon, their support includes toy drives, a Valentine’s Day “Cards for Kids” event and ticket sale donations.
“The Radiothon is a signature event for giving back by the Upstate community,” said Devon van der Merwe, Director of Sales at Entercom Upstate and Radiothon Ambassador. “For two days, the airwaves will be filled with stories of hope and support. Entercom Upstate always looks forward to going the extra mile when it comes to supporting and aiding Prisma Health–Upstate.”
Prisma Health Children’s Hospital serves all of upstate South Carolina, western North Carolina and eastern Georgia. The money raised during Radiothon impacts more than 400,000 pediatric patients each year.
About Prisma Health
Prisma Health, a not-for-profit health company, is committed to excellence in patient care, clinical research and teaching the next generation of medical professionals. Our organization – South Carolina’s largest private employer – was formed when Greenville Health System and Palmetto Health joined together in late 2017, officially becoming Prisma Health in January 2019. With 32,000 team members (including volunteers), 18 hospitals and over 300 physician practice sites, we serve more than 1.2 million patients annually – about a quarter of the state’s population. Our goal is to improve the health of all South Carolinians by enhancing clinical quality, the patient experience and access to affordable care. Our cardiovascular, neuroscience, OB/GYN, oncology and orthopedic programs attract patients throughout the region. Also noteworthy are our two renowned children’s hospitals, comprehensive diabetes care and extensive primary care network. Ultimately, we are dedicated to transforming the health care experience for our patients and families, our team members and guests by bringing our purpose to life: Inspire health. Serve with compassion. Be the difference. Learn more at PrismaHealth.org.
About Entercom Upstate
Entercom Upstate is the largest radio group in Greenville and Spartanburg DMA with seven radio stations: B93.7, Magic 98.9, 93.3 The Planet, Classic Rock 101.1, ESPN Upstate, 106.3 WORD, and 96.3 The Block, reaching over 720,000 listeners weekly. Known for locally programmed stations and live, local talent, Entercom Upstate is home to the biggest brands and personalities on Upstate radio, including Hawk & Tom, The Rise Guys, John Boy & Billy, Steve Harvey, The Tara Show, The Bobby Mac Show, The Carolina Panthers and Clemson Tiger football, basketball and baseball. More information is available at www.entercomupstate.com.
About Entercom Communications Corp.
Entercom Communications Corp. (NYSE: ETM) is the fourth-largest radio broadcasting company in the U.S., reaching and engaging more than 40 million people a week through its portfolio of highly rated stations in top markets across the country. Entercom is a purpose-driven company, deeply committed to entertaining and informing its listeners with the best locally curated music, news, sports, and talk content, driven by compelling local personalities. Entercom delivers superior ROI by connecting its customers and audiences through its leading local brands and unparalleled local marketing solutions, which include over 4,000 events each year, and its SmartReach Digital product suite. Learn more about Philadelphia-based Entercom at www.Entercom.com, Facebook and Twitter (@Entercom).
