One-hit wonders aka those musical acts that scored one big hit and became an earworm into the cultural zeitgeist then faded quickly into oblivion. Some one-hit wonders may have had other hits, but their major song was so big people forget they ever did anything else. Who doesn’t love a one-hit wonder? Well, besides fans…
Throughout time, hurricanes have served the earth as a ruthless and abusive reminder of nature’s power. When the storm passes, which it will, what’s left behind internally in the lives of those affected is just as catastrophic as the external damage to the land. Emotional effects may not hit hurricane victims right away. Surges…
Let’s take a little test. When was the last time you looked at your own company’s website? Your social media feed? Googled yourself? Networked outside your normal clients? If you answered half or more of those questions with some of variation of the answer, “I really don’t remember when” then you are falling into a…
We got to do something fun today. We helped dedicate a Habitat for Humanity of Greenville home that our team got to help build. We did this through the annual CEO Build. The Habitat for Humanity CEO Build is more than having local leaders show up for a few hours to hammer nails or paint…
Let’s say you are hosting a large event and you hired a PR agency to get the word out about the event. It’s a great event. A huge event. That PR agency gets the media doing numerous stories about it. People are buying tickets. People are excited. And you have the event planned perfectly. But…
Before reaching out to an agency for creative, marketing or PR work, clients should take a moment to reflect on what they should expect from the agency — as well as what the agency will expect from them — so neither party looks back in the future and says, “It didn’t work and we weren’t…
This is a guest blog by our current intern, Cassie Davis. Dear Greenville business leaders: I started working as soon as I started college; my current position at Complete PR is my fifth official internship. As a result, I’ve gotten a pretty good grip on what the pros and cons are of having…
Renewable Water Resources (ReWa) Board of Commissioners and CEO, Graham W. Rich, have recently named Kevin James as the Director of Water Resource Recovery for the agency. James is a Georgia native and moved to South Carolina in 1989 to work for the City of Liberty. He joined ReWa in June 1992 as an operator…
We’ve all heard the phrase fake news in the past 12 months. We’ve hopefully also heard about ways to spot fake news on our various social media channels. You may have heard about bots, and you definitely have heard about Internet trolls. But do you know how to spot them? When you consume as much…
If you are reading this that means the Complete PR team survived The Epic Quest on Saturday, which was a first-time scavenger hunt put on by Locally Epic. That much work alone would kill most public relations firms, but hey we are Complete PR, we thrive on doing a lot of things at once. This…