Michelin Builds Habitat for Humanity of Greenville County’s 355th home

When we consider the many challenges facing our community today, affordable housing comes to the forefront.  For over 15 years, there has been a true collaborative effort by Habitat for Humanity of Greenville County and Michelin to provide families the opportunity for affordable homeownership. In 2002, Michelin participated in its first partial house sponsorship.  Since…

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The temperature has been steadily above 90 degrees for two weeks now. Everyone is at the beach or on vacation. Things are just slow. Is that being said in your office? Is it said every year around this time? The first summer heat wave of a South Carolina summer takes hold like a kudzu vine…

Five things to know about PR

Behind every successful public relations campaign is a system of carefully crafted connections, unique advertisements and months of creative branding. Public relations is tactical, technical and emotional. Although this is just the tip of the iceberg, here are few insights that make PR succeed without a hitch.   Establishing a Social Media Relationship: Telling a…